Considering how many church leaders and ministers are boomers, a new study helps us understand why many churches lag in using new tech in ministry. The study shows just how far boomer are from the habits of younger generations. 

If the church is to communicate effectively with younger generations, we're going to have to be smart about speaking their language - and that includes some competence in using mobile and social networking tools.

From an article on ReadWriteWeb on the study:

The delay with which baby boomers embrace new technologies isn't limited to the mobile web - this is just the next item in a series of technology trends where boomers seem to lag behind. Outside of the pro-social media analyst group Forrester (whose reports we desperately want to believe), most studies show boomers have been slow to adopt new technology, be it social networks or smartphones.  

A few key stats from eMarketer's report:
85% of baby boomers own a mobile phone, but the majority own feature phones (non-smartphones)
55% consider their mobile phone a necessity
Boomers make up only 19.6% of touchscreen phone users
Boomers make up only 21.1% of smartscreen phone users
Younger boomers (ages 45-54) are more likely to own a smartphone or touchscreen phone than older boomers

Full Stats from the study are here:

To see the ReadWriteWeb article, go here.

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